Avenue Family Office Limited expands Hong Kong operation

Avenue Family Office Limited officially moved to a new office in Central on 1 November 2022 to further enhance and diversify service offerings.

Avenue Family Office Limited is a business arm under the Avenue Financial Group Limited. Since setting up Hong Kong office in 2015, the group’s affiliates have expanded its business to asset management including private funds for equity, fixed income, private equity and property from External Asset Management (EAM). It is now extending to public fund and online trading platform offering mutual funds, requiring a bigger office in Central for an expanded Hong Kong team better catering to the needs from a surging clientele, according to its Chief Executive Officer, Mr Eric Pong.

He said, “Hong Kong is recognised as the world’s premier international financial centre with its unique advantage of having the Mainland as hinterland and its extensive global network. Operating under prudent and robust financial regulatory regime that are in line with international standards, Hong Kong is a prime location for financial services and home to many financial institutions.”

He added, “We believe in Hong Kong and while welcoming the latest government arrangements, we are expecting Hong Kong to reconnect with the world, enabling business travel, residents and tourists to return to Hong Kong.”

Associate Director-General of Investment Promotion Mr Charles Ng congratulated on the opening of Avenue’s new office in Hong Kong. He said, “Hong Kong is home to many financial institutions from around the globe. It is an ideal place for financial services provider, like Avenue, to expand its clientele and connect with other business partners in the industry. We wish it every success in Hong Kong and beyond.”

About Avenue Family Office Limited

Avenue Family Office Limited is a business arm under the Avenue Financial Group Limited. Avenue Financial Group Limited, with its Hong Kong SFC licensed affiliates (Avenue), offers EAM, fund management and capital markets and investment advisory to cater the needs of professional, institutional and retail investors. Avenue has total assets under management (AUM) of over HKD $9 billion. For more information, please visit
www.avenue.limited.

About InvestHK

Invest Hong Kong is the department of the Hong Kong Special Administrative Region Government responsible for attracting foreign direct investment and supporting overseas and Mainland businesses to set up or expand in Hong Kong. It provides free advice and customised services for overseas and Mainland companies. For more information, please visit www.investhk.gov.hk.

For photos, please visit www.flickr.com/photos/investhk/albums/72177720303346060.

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