Japanese home-furnishing chain Nitori opens Hong Kong’s largest flagship store

Invest Hong Kong (InvestHK) announced today (19 December 2024) that the Japanese home-furnishing chain stores Nitori Hong Kong Co. Limited has officially opened its flagship store in Wanchai, marking the largest Nitori store in the city. The brand aims to leverage Hong Kong as an international hub to accelerate business growth across Asia.

Director-General of Investment Promotion at InvestHK, Ms Alpha Lau, said, "Nitori’s decision to establish its flagship store in Hong Kong fully demonstrates the the city’s unique advantages as Asia’s world city. Hong Kong is not only the perfect stage for enterprises to showcase their strengths, but also an ideal base for expanding global business. I wish Nitori continued success in their business endeavors.”

The Managing Director of Nitori Hong Kong Co. Limited, Mr Omori Tadashi, emphasised Hong Kong’s strategic importance in the company’s global growth. He stated, “Hong Kong has always been a key part of our global expansion blueprint. The city’s unmatched advantages in supply chain management and international connectivity have elevated our business to new heights. We believe that our success in the Hong Kong market will lay a solid foundation for Nitori's overseas business.”

He added, “With business on the rise, we are delighted to see an increasing number of visitors from Mainland China and overseas to shop. As an international tourist destination, Hong Kong offers us a valuable opportunity to promote our brand to the world. That’s why we chose the city to open our global flagship store.”

Since establishing a presence in Hong Kong in 2023, Nitori has launched two stores in Kowloon Bay and Lok Fu. The new Wanchai flagship store spans over 50,000 square feet in a newly opened shopping mall. To support its growing operations, Nitori plans to recruit more staff locally.

For more information about Nitori, please visit www.nitori.com.hk

To get a copy of the photo, please visit www.flickr.com/photos/investhk/albums/72177720322675333.

 

19.12.2024
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